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Koala's Merit Badge and the Benefits of Helping Your Community

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BENEFITS FOR THE SOCIALLY CONSCIOUS BUSINESS

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Display this badge on your internet listings!

Koala GoGo's Merit Badge is given to businesses in recognition of their support of education and the arts in their community. As a business, you can display Koala's Merit Badge on your website and on internet listings, to show the world you care

Why should you show the world you help your community?
* When surveyed consumers were aware of a given company’s marketing efforts, they consistently rated the company more in categories of trust, endorsement, bonding, and innovation.
* In a 2000 survey, 85% of American business executives said that one of the most important effects of cause-related marketing is to increase employee loyalty. A survey the previous year reported strong loyalty toward their employers from 87% of employees at companies with cause-related marketing programs, compared to two-thirds of employees at firms without such programs.

FOR MORE ON THE BENEFITS OF BEING SOCIALLY CONSCIOUS, CHECK OUT JESSICA STANNARD FRIEL'S PUBLICATION

jessica_stannard-friel_proving_that_cause_marketing_is_a_win-win.pdf
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